Midnite Partners with World Snooker Championship for Groundbreaking Prize Initiative

Midnite, the official betting and casino partner for the 2025 World Snooker Championship, has introduced an exciting promotional initiative called “Midnite Maximum.” This program will award £25,000 to a randomly selected spectator if a player achieves a 147 maximum break during the tournament.

The initiative will operate by drawing a random seat number at the beginning of each session held at Sheffield’s Crucible Theatre. If a player manages to complete a maximum break in that session, the audience member holding the corresponding seat will walk away with the £25,000 prize.

Achieving a 147 is regarded as the pinnacle of individual success in snooker. Since the tournament’s inception, there have been 14 instances of this achievement at the Crucible, including two notable breaks during the 2023 event. This year’s championship will commence on Saturday and culminate with the final match scheduled for May 5.

The timing of this announcement is particularly noteworthy, as Welsh player Jackson Page recently made headlines in the qualifying rounds by becoming the first professional to score two 147 breaks in a single match.

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Founded in 2018 by Nick Wright and Daniel Qu, Midnite began its journey in the igaming sector with a focus on sportsbook offerings and has since diversified into horse racing and casino products. The company has witnessed significant growth, with its workforce expanding from 60 to 110 employees over the past year, reflecting its commitment to brand-building and event partnerships throughout the UK market.

Co-founder Nick Wright expressed the company’s enthusiasm, stating, “At Midnite, we’re passionate about bringing fans closer to the games they love. The Crucible theatre is one of the most intimate venues in world sport and it is never more electric than when a player is closing in on a maximum break. With Midnite Maximum, our aim is to bring fans even closer to the emotion and tension that the players experience when achieving snooker perfection.”